Everything you always wanted to know about exhibitions but were afraid to ask
Social Media has become a major tool in the marketer’s toolbox. It can also be applied to Trade Shows and exhibitions strategies. Here are a few tips for making the best of Social Media around business events. Create an event
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If you are like most exhibitors, your ultimate goal on trade shows is to bring traffic, meet visitors, capture leads and convert prospects into customers. As you know, all this process starts with sufficient yet targeted and qualified traffic. There
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It is difficult to categorize business events such as trade shows and exhibitions. Are these marketing or sales events? The question might seem futile but actually matters: who should organize your event? Which budget should it impact? Who should handle
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